Cayuse
Enhancing Research Administration with Cayuse Analytics Powered by Juicebox
Client Background
Cayuse is a leading provider of research administration software used by 670 top global research organization, including universities, hospitals, and institutes. Their solutions simplify funding processes and ensure regulatory compliance, helping organizations manage complex research projects effectively. As part of their vision to offer a comprehensive suite of solutions, Cayuse wanted to add data products to let customers quickly analyze, understand, and act on their organization’s data.
Problem
Cayuse recognized that effective, easy-to-understand reporting could be a significant differentiator in the market. They wanted to empower their customers with advanced analytics capabilities but faced a critical decision: Do they build an in-house solution or partner? Building from scratch would require substantial time and resources, potentially delaying their go-to-market strategy.
Solution
Cayuse chose to deliver a white-labeled analytics solution through a partnership with Juice, a company that came highly recommended by existing customers at the University of Virginia and Notre Dame. Cayuse saw an opportunity to launch an analytical solution for each of their existing products, opening up new growth opportunities.
Key benefits of the solution included:
Seamless Integration: Juice’s cloud-based platform could be easily integrated into Cayuse's existing systems, reducing deployment time.
White-Label Capability: Juicebox allowed Cayuse to brand the analytics solution as their own, enhancing their product suite without extensive development.
Customer-Centric Design: The Juice team collaborated closely with Cayuse to design an embedded dashboard tailored to their customers' needs.
Impact
The collaboration led to the launch of Cayuse Analytics —a cloud-based research analytics platform that is straightforward to deploy, manage, and maintain. This white-label solution is sold to customers as an add-on analytics product, enhancing Cayuse's competitive edge in the market.
Enhanced Product Offering: Cayuse expanded their suite with advanced analytics capabilities without the overhead of building a solution from scratch.
Positive Customer Reception: Customers expressed excitement about the new analytics features, improving their ability to analyze and report data effectively.
Validated Decision: The ease of working with the Juice team and the enthusiastic customer response confirmed that partnering with Juice was the right choice.
“The continued excitement from our customers about Cayuse Analytics as well as how easy it is to work with the Juice team continually validates that we made the right decision.”
By partnering with Juice, Cayuse efficiently enhanced their product offerings with a powerful analytics platform. This strategic decision not only differentiated Cayuse in the competitive research administration market but also provided significant value to their customers, enabling quick and insightful data analysis and reporting.
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